Our Collections
Jewelry for every feeling, every moment, and every woman who makes her own kind of unforgettable.
FOREVER IS US
A proposal – that breathtaking moment where great expectation meets simple truth.
We call it love.
Our engagement collection captures eternity in gold and diamonds –
Rings created to preserve in matter a moment of beginning, choice, and promise.
It is a true privilege to design something far beyond jewelry – a symbol that remains, recalls, and always touches the heart.


Bold, radiant and unapologetically YOU.
"Every woman is ideal."
This sentence is the compass that guides the brand.
Ifat Ovad Jewelry is made to transform, to illuminate, to empower, and to highlight what already exists.
For us, the ideal piece is always the one that reflects the woman herself – the one that reminds her who she is, who she wants to be, and lets her natural beauty shine.
Our Collaborations
Our collaborations are born from dialogue, inspiration, and personal connection. Each encounter brings a new perspective – casting light on what already exists in a different way.

IFAT OVED X SMEG

